by Alyce Ryan | Jan 29, 2018 | Design, News
Have you ever walked by a display in a store and noticed that the image changes as you walk by it? Or maybe you have picked up a DVD and found that the cover has a serious 3D effect. Chances are that you have seen this special effect printing on occasion for years but...
by Alyce Ryan | Jan 25, 2018 | Design, News
We’ve seen the clean label design principle appear on lists of packaging trends in the past. But in its 2018 list of Global Packaging Trends, market intelligence agency Mintel explains how a specific aspect of this design concept is playing a big role in packaging....
by Alyce Ryan | Jan 8, 2018 | Design, News
Packaging is a potent marketing tool and package design research provides guidance as to how packaging should be leveraged. Every packaging-related decision is fraught with risks. That being so, package design research is only as valuable as the researcher’s ability...
by Alyce Ryan | Dec 11, 2017 | Design, News
Inventive and imaginative, Ultra Violet lights the way to what is yet to come. A dramatically provocative and thoughtful purple shade, PANTONE 18-3838 Ultra Violet communicates originality, ingenuity, and visionary thinking that points us toward the future. Complex...
by Webmaster | Jun 8, 2017 | Design, News
Originally published on: PRINTING IMPRESSIONS As SKUs continue to multiply, run lengths decrease, and brands demand faster turnarounds and explore personalized packaging, digital printing continues to gain traction in the folding carton segment of the packaging...
by Alyce Ryan | Jun 8, 2017 | Design, News
They may call it cardboard, but they sure know how to reuse… Boxwars started with humble beginnings as a group who built armour using cardboard. It has become an epic event called a ‘battle’ where the point is to build something from cardboard, then...